Strategy Work - Craig Haller
Strategy work.
Applied attention
I help businesses gain traction, expand visibility, and turn growth into results.
Based in Nashville and working with clients nationwide, I bring a clear, systems-driven approach to digital marketing and brand development.
Focus areas.
My work spans performance marketing and brand strategy.
On the performance side, I build visibility through SEO, paid search, and conversion optimization.
On the brand side, I help teams define their identity, message, and creative direction so every channel tells the same story.
Approach.
Each project starts with strategy and ends with measurable outcomes — whether that means traffic growth, better ROI on ad spend, or a stronger brand presence.
I work with startups and established enterprises to design systems that scale and marketing that performs.
Notes on strategy.
Essays and reflections on clarity, communication, and creative systems